What is Passle?
Passle is a lightweight content management platform aimed at professional services firms. It enables busy professional stuff to create expert content, technical articles, targeted blogs and thought leadership that can be shared with clients and prospects in a timely and friction-free way.
Passle is a SaaS-based platform that sits alongside your website but can be integrated into the experience, ensuring smooth and seamless delivery of professional and expert content.
Working with professional services
We continue to work with multiple professional services clients with many in the legal sector. We’ve successfully helped major firms like Macfarlanes implement Passle to empower their professional staff to create content and then present this within their website estate.
We were also proud to be invited to present at Passle’s inaugural live CMO event in London.
Why we love working with Passle
Publishing professional and expert content in professional services firms is surprisingly complex.
Busy professional staff can be reluctant to use a CMS like Sitecore. Content is often very time sensitive and needs to be published quickly to have maximum impact. But central marketing teams don’t often have the capacity or knowledge to approve expert content.
The beauty of Passle is that it has been built very specifically to meet the needs of professional service firms and lower the barriers for professional staff to successfully create content and get it live.
An intuitive editing experience without unnecessary bells and whistles. Custom content management workflows and approvals to avoid bottlenecks. Strong support for omni-channel publishing and different options to provide an integrated web experience. And all the analytics that you need.
Passle brings all these capabilities together to ensure your professional staff can deliver expert content to validate credentials, increase website visits, generate leads and win new work.
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